Automotive Robotics announced that it targeting off highway vehicles, which are used in agriculture, mining, offshore oil fields through its tie up with Caterpillar Inc of USA.

A statement released by USA based Caterpillar said that “In a move that supports Caterpillar’s highly valued original equipment manufacturer customers and augments penetration into emerging Asian markets beyond China, Caterpillar announces the signing of an agreement with Automotive Robotics Inc. Automotive Robotics will act as a facilitator between Cat OEM Solutions and original equipment manufacturers throughout the Republic of India. The purpose will be to introduce Caterpillar product and system solutions and bring new OEM customers together with Caterpillar OEM Solutions.”

Mr Rajeev Ranadive president of engineering services at Automotive Robotics said that they will supply these services to Indian original equipment manufacturers who want to build vehicles they do not currently make.

He added that “This is not the normal dealer model since we will not stock any Caterpillar products or components. The physical delivery of products or components will be done by the supplier and the buyer. We will do application engineering, market development, find new customers, and provide application engineering and electronics services along with the homologation and other tests. Usually, Caterpillar does this on it’s own but this is one of the rare times they are outsourcing.”