Technology Company Continental will be presenting its Curved Ultrawide Display at CES 2023. “Ultrawide” refers to a width of 1.29 meters, curving from one A-pillar to the other. The 47.5 inch TFT display is illuminated by more than 3,000 LEDs on a 7,680 by 660 pixel active area. The matrix backlight produces excellent high-contrast picture quality and also offers the option of dimming individual areas of the screen that are not needed. This local dimming technology saves power and improves readability.The curved pillar-to-pillar display is a driver, central and passenger screen in one. It offers vehicle manufacturers a high level of design freedom to create a futuristic, high-end cockpit and display content on the seamless screen surface. With a radius of 4,200 millimeters, the curved surface harmoniously integrates into the vehicle front, ensuring that the user sees distant screen areas for a full and relaxing experience. The operating concept is based on an invisible display that becomes perfectly visible on demand and enables convenient and safe control. Volume production of the Curved Ultrawide Display is planned for 2025.Continental’s Curved Ultrawide Display spans across the entire width of the cockpit. The avant-garde display design creates a new dimension of user experience while the innovative operating concept based on an invisible control panel ensures greater safety and comfort.Interaction with the pillar-to-pillar display is supported by an integrated control display that appears, as if by magic, only when it is needed. This unique display solution prevents unnecessary information from distracting the driver. The panel can also be used to conveniently control areas that are out of arm’s reach for the user. The haptic feedback of the panel makes it possible to operate the pillar-to-pillar display without having to take your eyes off the road. Covered by a semi-transparent surface the invisible display is integrated seamlessly into the interior design surface, both visually and haptically. When the display is not needed, it is invisible. It does not appear as an empty black space, instead it merges with the decorative surface to form a single unit, in a wood, carbon or any other premium look and feel. In addition, a special matrix backlight is used. This lighting technology allows content to be displayed in the required brightness and with the highest possible contrast in any lighting situation, without a visible background also known as the “postcard effect”.