Consumers can now get a glimpse of the world’s first car-powered hotel, as Hotel Hyundai opens its doors, offering the most unique off grid experience of 2022. The new one-of-a-kind experience, curated by broadcaster and critic Grace Dent, launches as research commissioned by Hyundai found that nearly half (46%) say that sustainability and the environment are more important to them now compared to five years ago when choosing holiday accommodation. A further quarter (25%) are choosing staycations over travelling abroad to reduce their carbon footprint by flying less. Two fifths (40%) say they are also looking for cheaper travel options this year and over half (55%) admit this decision is due to the current cost of living crisis. As a result, over half (53%) say they would like to invest their holiday spend in local UK economies rather than abroad. Other reasons for choosing staycations over travelling abroad include alleviating the stress of travel disruptions (51%), the fact that UK summers are becoming hotter (26%) and to save money (25%).
Consumers can now get a glimpse of the world’s first car-powered hotel, as Hotel Hyundai opens its doors, offering the most unique off grid experience of 2022. The new one-of-a-kind experience, curated by broadcaster and critic Grace Dent, launches as research commissioned by Hyundai found that nearly half (46%) say that sustainability and the environment are more important to them now compared to five years ago when choosing holiday accommodation. A further quarter (25%) are choosing staycations over travelling abroad to reduce their carbon footprint by flying less. Two fifths (40%) say they are also looking for cheaper travel options this year and over half (55%) admit this decision is due to the current cost of living crisis. As a result, over half (53%) say they would like to invest their holiday spend in local UK economies rather than abroad. Other reasons for choosing staycations over travelling abroad include alleviating the stress of travel disruptions (51%), the fact that UK summers are becoming hotter (26%) and to save money (25%).
