Porsche wants to increase its activities in the eBike segment. To this end, two joint ventures founded by Porsche and the Dutch company Ponooc Investment has begun business. Ottobrunn Munich based Porsche eBike Performance will develop electric drive systems for two wheelers. These include motors, batteries and the necessary software architecture for connectivity solutions. Stuttgart-based P2 eBike, powered by Porsche intends to use these drive systems to launch a new generation of Porsche eBikes from the middle of this decade.In addition to compact drive systems from Fazua, Porsche eBike Performance will develop and produce particularly powerful eBike drive systems under the Porsche brand name. Both product categories will be distributed to eBike manufacturers worldwide in the future, with the newly founded joint venture acting as a technology partner. The electric drive systems will be used in Porsche eBikes as well as in the products of other brands.In recent months, Porsche has acquired stakes in several companies in the eBike segment. In addition to the Croatian eBike brand Greyp, these include Fazua. In June, Porsche increased its stake in the company from 20 to 100 per cent. Based in Munich, Fazua is known among experts as the founder of ‘light’ eBikes. It will now be merged into Porsche eBike Performance GmbH.Independent of the joint venture activities, Porsche is continuing to work with its long-standing partner, Rotwild, on its current eBike models. In March 2021, the company launched its interpretation of exclusive electric bikes with the Porsche eBike Sport and the Porsche eBike Cross.In addition, Porsche Digital offers a platform for digital services relating to cycling under the Cyklær brand. This project gives a glimpse of how much innovative power is contained in the new joint ventures: the multi-award-winning Cyklær Bike was developed together with Fazua and Greyp.