Competition Launched for ZAM’s Development in Warsaw
Malcolm Reading Consultants has launched a two-stage invited competition for Zeitgeist Asset Management, a renowned developer and asset manager for
Malcolm Reading Consultants has launched a two-stage invited competition for Zeitgeist Asset Management, a renowned developer and asset manager for private and institutional investors in Germany and Central Eastern Europe. The competition is for a project to renew a significant city block and create a showpiece mixed-use development in the very heart of Warsaw that will provide a sustainable legacy. Located moments away from the iconic Palace of Culture and Science, Warsaw’s major landmark, the competition site is a downtown block which includes the headquarters of the former Polish Telecommunications Office. This 1930s building is listed in the Polish Register of Monuments and as such needs to be sensitively refurbished to preserve its historic beauty.
The project is being commissioned by Zeitgeist Asset Management. Unusually, ZAM focuses on the purchase, restoration and extension of historic real estate, taking a long-term view of investment, with the majority of completed properties intended for rent not sale.
Competitors will be asked to develop a holistically sustainable approach, with an openness to green innovation — the original telecoms headquarters was a radical building of its time. Designers are also challenged to support Warsaw’s wider initiatives, which aim to protect the historical identity of the city while shaping its urban and sustainable future.
MRC has invited a limited number of carefully selected practices to enter the competition. During stage two, scheduled to take place in summer 2021, a shortlist of six teams will be asked to prepare design concepts and present to the competition jury.
Due to the coronavirus pandemic, the competition is anticipated to be run entirely digitally, through a series of virtual briefings, seminars and a final jury meeting.