As more and more fans look for new ways to make Disney a bigger part of their lives, The Walt Disney Company has announced plans to introduce Storyliving by Disney, vibrant new neighborhoods that are infused with the Company’s special brand of magic. These master-planned communities are intended to inspire residents to foster new friendships, pursue their interests and write the next exciting chapter in their lives—all while enjoying the attention to detail, unique amenities and special touches that are Disney hallmarks.The first Storyliving by Disney community will be built in Rancho Mirage, in California’s Coachella Valley—a location where Walt Disney himself owned a home and would spend leisure time with his family. Additional locations in the US are under exploration for future development.At each location, including some neighborhoods for residents ages 55+, Disney cast members trained in the company’s legendary guest service will operate the community association. Through a club membership, Disney will also provide access to curated experiences, such as wellness programming, entertainment ranging from live performances to cooking classes, philanthropic endeavors, seminars and much more.Disney Imagineers will play a key role in developing the creative concept for the communities, working in conjunction with respected developers and homebuilders.
As more and more fans look for new ways to make Disney a bigger part of their lives, The Walt Disney Company has announced plans to introduce Storyliving by Disney, vibrant new neighborhoods that are infused with the Company’s special brand of magic. These master-planned communities are intended to inspire residents to foster new friendships, pursue their interests and write the next exciting chapter in their lives—all while enjoying the attention to detail, unique amenities and special touches that are Disney hallmarks.The first Storyliving by Disney community will be built in Rancho Mirage, in California’s Coachella Valley—a location where Walt Disney himself owned a home and would spend leisure time with his family. Additional locations in the US are under exploration for future development.At each location, including some neighborhoods for residents ages 55+, Disney cast members trained in the company’s legendary guest service will operate the community association. Through a club membership, Disney will also provide access to curated experiences, such as wellness programming, entertainment ranging from live performances to cooking classes, philanthropic endeavors, seminars and much more.Disney Imagineers will play a key role in developing the creative concept for the communities, working in conjunction with respected developers and homebuilders.