Novelis is expanding its evercycle portfolio to the cosmetic packaging market. evercycle Cosmetics is certified to contain 100% recycled aluminum and can achieve customers' anodized quality requirements. The new alloy offers packaging customers in the beauty, skincare and wellness space an infinitely recyclable solution compared to plastic alternatives. Given the advantages of recycling aluminum, Novelis aims to enable more sustainable solutions alongside customers.Novelis developed the evercycle Cosmetics alloy with Anomatic, a world leader in anodized aluminum packaging solutions. A pioneer in metal finishing, the company first patented its anodizing technology, the Anomatic System, in 1967. Anodizing is an electrochemical process that transforms aluminum's composition by adding a decorative and durable barrier while maintaining the inherent, sustainable benefits of the metal. It is an increasingly preferred choice for cosmetics, consumer electronics, medical device and pharmaceutical packaging. evercycle enables Anomatic to offer the cosmetics packaging industry new options using its all-aluminum, customizable stock packaging range. Consumers can place these 100% recyclable containers into their curbside recycling bins when empty, contributing to a circular economy.evercycle Cosmetics is certified by SCS Global Services to contain 100% recycled aluminum. SCS Global Services is a third-party certification company providing independent verification that sustainability claims related to an organization's products and operations are honest, valid and transparent. This is the second commercially available evercycle offering by Novelis following its introduction of a 100% recycled aluminum food container alloy.Novelis produces its evercycle Cosmetics alloy in Oswego, New York; Kingston, Ontario; and Buckhannon, West Virginia.