India: FAIAUM's Consumer-Oriented Endeavor



The Federation of All India Aluminium Utensils Manufacturers (FAIAUM) emphasized consumer-centric standards at a recent national meet in New Delhi. Key personalities highlighted the necessity of technology adoption, governmental support, and standardized practices for the aluminium utensils industry's growth in India.


The Federation of All India Aluminium Utensils Manufacturers (FAIAUM) convened a significant national meet in New Delhi, reiterating a consumer-centric approach within the Indian aluminium utensils market. The meet saw the Secretary of the Ministry of Consumer Affairs, Rohit Kumar Singh, advocating for standardized manufacturing to assess cost implications.

Singh underscored the importance of consumer care alongside consumer rights, emphasizing a collaborative effort between trade, industry, and government for mutual growth. Aligning with Prime Minister Narendra Modi's vision, Singh pledged to foster an environment conducive to producing quality products for both domestic and global demand.

Praveen Khandelwal, Secretary General of the Confederation of All India Traders (CAIT), stressed the pivotal role of technology adoption in retail trade. He identified technology, communication, networking, and logistics as key drivers for future Indian business, urging traders and small manufacturers to embrace technological advancements for industry growth.

Highlighting the need for wider consultations and educational initiatives, Khandelwal emphasized technology's vital role. His vision aligned with driving awareness about standards and government policies in the retail sector.

Brij Mohan Agrawal, President of FAIUM, urged the Union Government to rationalize standards set by the Bureau of Indian Standards (BIS) for aluminium utensils. This plea aimed to eliminate technical barriers and optimize cost structures, primarily benefiting small-scale manufacturers.

Agrawal emphasized that the existing standards create hurdles and an imbalanced cost structure that disproportionately affects smaller players. His appeal aligns with the pursuit of a uniform market and high-quality goods production for local and international markets.


The FAIAUM's national meet in New Delhi highlighted the urgency for standardized practices in the aluminium utensils industry. With key figures emphasizing consumer care, technology adoption, and streamlined policies, the industry aims for balanced growth benefiting manufacturers of all scales.

Related Stories

No stories found.
SteelGuru Business News