SynopsisEmirates Steel Arkan, a prominent steel and building materials manufacturer, is introducing its innovative ES600 sustainable steel product to the UAE construction market. ES600 is already the preferred choice for the construction of major projects in Dubai, such as Al Habtoor Group's groundbreaking tower and SOBHA Realty's high-rise complex. This sustainable steel product offers cost-effectiveness, reduced carbon footprint, and structural advantages, making it a game-changer for low-carbon construction. Emirates Steel Arkan is committed to advancing sustainability in the construction industry through innovation and environmentally friendly products.ArticleEmirates Steel Arkan, a leading manufacturer of steel and building materials, is at the forefront of a sustainable steel revolution in the UAE's construction market. The company is making significant strides in promoting its innovative ES600 sustainable steel product, aiming to increase its usage in construction projects across the UAE. ES600 has already gained recognition as the preferred steel rebar for two major projects in Dubai, namely Al Habtoor Group's ambitious tower and SOBHA Realty's high-rise development.Al Habtoor Group's "Al Habtoor Tower" is poised to become the world's largest residential tower, boasting an 81-story highrise. Remarkably, it will be the first structure in the GCC and MENA region to be constructed without traditional foundations. Instead, it will be directly built on ES600 rebars and sections, penetrating existing three basement levels, reaching a depth of 85 meters. On the other hand, "SOBHA Crest" by SOBHA Realty comprises four mid to high-rise towers, with the tallest standing at an impressive 47 stories, all of which have embraced the use of ES600 steel.Eng. Saeed Al Ghafri, CEO of Emirates Steel, an Emirates Steel Arkan company, emphasized the significance of incorporating ES600 into these prominent Dubai projects. He described it as a momentous stride towards sustainable construction practices in one of the world's most dynamic real estate markets. ES600's superior characteristics, reduced carbon footprint, and innovative design position it as the preferred choice for low-carbon construction endeavors, contributing to emissions reduction and a more environmentally friendly future.Al Ghafri further stated, "We are actively involved in continuous research and development initiatives to explore new materials and processes that have even lower carbon emissions, aiming to continuously improve the sustainability of our products and help our customers realize their goals."ES600 represents a breakthrough in steel technology. It is a high-strength rebar that offers cost and time efficiency, reduces rebar consumption, minimizes congestion, lowers logistics expenses, and optimizes structural aesthetics, resulting in increased saleable floor space for developers. This unique steel product holds certifications from both local and international authorities, underscoring its commitment to the highest performance and sustainability standards.Mr. Mohammed Khalaf Al Habtoor, CEO & Vice Chairman of Al Habtoor Group, highlighted the innovative construction approach facilitated by ES600 in the development of Al Habtoor Tower. He emphasized the tower's status as not only the world's largest structure but also the most innovative and sustainable landmark complex in Dubai. ES600's strength and efficiency enabled the groundbreaking construction method, setting a new standard for contractors in the UAE and the region.Emirates Steel Arkan is dedicated to promoting innovation across its product range and solidifying its global sustainability reputation with low-carbon solutions aimed at reducing steel consumption in construction. ES600, the first of many innovative products, can reduce steel consumption by 18-24%, depending on the project's scale. The group continues to expand its product portfolio with higher-value, higher-margin offerings that leverage advanced technology, low-emission processes, and pioneering carbon capture methods.ConclusionEmirates Steel Arkan's introduction of the ES600 sustainable steel product heralds a transformative era in the UAE's construction industry. With its commitment to sustainability and innovation, the company is driving the adoption of low-carbon construction practices and offering cost-effective, environmentally friendly solutions. ES600's successful implementation in high-profile projects demonstrates its potential to revolutionize the way structures are built, emphasizing efficiency, reduced environmental impact, and a brighter, greener future for the construction industry.