Revolutionizing Steel: Element Zero's Green Leap

Element Zero
Element ZeroImage Source: Element Zero


Element Zero, a green materials platform, secures $10 million in seed funding to advance its eco-friendly approach to iron and metal production. The company's innovative electrochemical process promises carbon-free metal production, addressing the significant carbon footprint of the steel industry. With a focus on decarbonizing hard-to-abate sectors, Element Zero aims to position Australia as a global leader in sustainable and resilient prosperity, utilizing natural resources and innovative technologies.


In a groundbreaking move towards sustainable steel production, Element Zero, a green materials platform founded in 2022, has successfully raised $10 million in seed funding. The company's primary objective is to revolutionize the traditional iron and metal production process, significantly reducing carbon emissions associated with the steel industry.

Element Zero's proprietary electrochemical process offers a cost-effective and efficient solution for converting iron ore and other metals into their pure form, completely free from carbon emissions. This method operates at lower temperatures, compatible with intermittent renewable energy sources such as wind, solar, and hydropower. The company boasts a 30-40% reduction in energy consumption per ton of iron compared to conventional coal and gas-based processes, eliminating CO₂ emissions.

The steel industry stands as a major contributor to global CO₂ emissions, making it a challenging sector to decarbonize. Element Zero, headquartered in Perth and northern Western Australia, strategically located near ports responsible for over half of the world's seaborne iron ore supply, plans to process five million tons of iron ore annually, yielding approximately 2.7 million metric tons of high-purity iron.

The recently secured funding will play a pivotal role in advancing Element Zero's research and development, expanding its engineering and project development teams, and scaling up the development of a pilot iron plant.

Michael Masterman, the Founder and CEO of Element Zero, envisions the platform as a catalyst for scalable production of carbon-free metals crucial to the iron, steel, and critical metals industries.

Peter Barrett, Co-Founder and General Partner at Playground Global, the lead investor in the funding round, expresses enthusiasm for Element Zero's transformative impact. He sees the potential for Western Australia to transition from a mining hub to a foundry, significantly reducing carbon emissions and solidifying Australia's position as a global leader in sustainable prosperity.


Element Zero's successful funding round marks a significant step towards greening the steel industry. The company's commitment to carbon-free metal production aligns with global efforts to mitigate the environmental impact of traditional steelmaking. With Australia poised to showcase Element Zero's potential, the company's innovative approach holds promise for a more sustainable and resilient future in the steel and critical metals industries.

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